The cannabis industry's explosive growth and inherent volatility aggravates first mover pain points yet it can also seem too late to dive in once the landscape has begun to mature. Never has it been more important to deep dive emerging markets before they gel.
Understanding the key players, whether they be MSOs or single-state operators looking to expand into neighboring states as they legalize, is required in order to make sound decisions concerning the immediate future of your brand. greenco is a cannabis intelligence agency and tracking the game plans of these publicly and privately traded companies is the key to investing in or competing with them. The landscape will be fiery and occasionally fluid, but there is no denying that it will be growing exponentially for at least the next two decades.
Cannabis business intelligence is more than simply aggregate sales data that is now provided my multiple companies and proprietary integrated platforms trying to make sense of a fractured industry and disconnected markets. Mergers and acquisitions continually alter the terrain as asset-heavy and revenue-light operators seek common ground and bankable valuation. Stakeholders and investors alike try to stay years ahead of trends yet are forecasting in the most uncharted waters the industry has seen since adult-use markets recently opened up en masse. Cultivating a kind corporate culture and preemptively crafting an ESG policy to future proof the mandatory expansion involve the kind of foresight necessary to compete in 2023 and beyond.
Speaking with North American cannabis operators daily provides a 30,000 ft view of the industry trends and tribulations as well as a strong sense of provincial and municipal pain points and consumer needs.
In the US, single state East Coast operators trying to expand their footprint or break into a market are in the same boat as MSOs just minus the finite but substantial capital access.
Countless Zoom meetings, poring over industry literature and communicating with municipality leadership illuminates a powerful lens into the emerging regulatory timelines of states like New York, New Jersey, Connecticut, Rhode Island and Vermont.
We speak with Mayors, Administrators, Planning & Zoning Commissions, Land Use Attorneys, Economic Development Coordinators, Chambers of Commerce and Councils of Cities, Towns, Boroughs and Villages throughout the United States.
Cannabis industry equipment is a paramount area where we spend an extensive amount of time engaged with vendors, R&D departments and the technology that is going to drive and optimize the supply chain now and in the future.
The evasiveness of federal legalization is unfortunately going to require redundantly equipping cannabis facilities state to state to support the retail needs of each unique market. Meeting these needs before they become choke points will set certain operators apart.
For more information about greenco's cannabis industry intelligence and research services, call 302-750-9678, email jamie@greenco.email
or set up a short phone consultation now
For more information about greenco's cannabis industry intelligence and research services, call 302-750-9678, email jamie@greenco.email or
